2023 Conference Session

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About the Session

The sizzle of alternative proteins on restaurant menus is undeniable, but how do you translate that buzz into supermarket dominance? Join our dynamic panel as they dissect winning strategies and best practices to bridge the gap between trendy niche and mainstream success. Among many topics, they will explore the complex landscape of securing and optimizing retail partnerships for maximum impact, they will decipher the challenges and solutions for efficient and cost-effective production at scale, delve into the evolving preferences and expectations driving purchase decisions in today's market, and craft compelling narratives that resonate with diverse demographics and stand out on crowded shelves. They will analyze success stories of alternative protein brands that have seamlessly transitioned from restaurants to retail giants, and based on these expert insights, you will gain invaluable knowledge from industry leaders, retailers, and marketing specialists, and leave equipped with practical tactics you can implement to navigate your own market transition.



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The Future of Protein Production Chicago

The Meeting Place for Sustainable Protein Production in the Americas

April 24th & 25th